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According to information found by Gazeta Esportiva, ‘Peixe’ will pay R$ 6 million (US$ 1.25m) for the termination, which will be made in installments. Initially, the plan was to break with the sponsor before last Friday (14), the date of the anniversary of the club.
With the early end of the contract, Santos opened the doors for the announcement of a new partnership. Blaze, which also operates in the sports betting market, will occupy the noblest space on the team’s shirt. Neymar was involved in the negotiations for the sponsor change and is the Blaze brand ambassador.
Negotiations for the new sponsorship included the participation of the father of the PSG striker. He entered the final stretch of talks, with all the details already forwarded.
“We are happy to announce this important new partner. We signed for two years, but I'm sure it's the beginning of a promising future for everyone. Welcome to Santos, Blaze” , says the president of the club, Andres Rueda, praising the strengthening of fundraising with Santos jersey. “Without a doubt, it is another gift in the 111 years of the club,” added Rueda.
The ‘Peixe’ will receive something around R$ 45 million (US$ 9.15m) with the new agreement, which will be valid for two years. The amount is almost twice as much as the current partnership with Pixbet, which paid R$ 25 million (US$ 5.1m) to the Vila Belmiro club.
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