Software app
Flip Flip Logo Other names Flipgrid Original author(s) LT Media Lab
Developer(s) Microsoft Initial release January 2014 ; 10 🤑 years ago ( ) Website flip
Flip (formerly Flipgrid and originally Vidku[1]) is a free-to-use video discussion
platform owned by 🤑 Microsoft for use in classroom environments. The platform is
available via a web browser,[2] or through a mobile app on 🤑 iOS and Android devices. The
software allows teachers to post topics arranged in a grid which contain videos and
text-based 🤑 information, and allows students to submit their own videos in response.[3]
Students and teachers are able to add items to 🤑 the videos they upload including sticky
notes and stickers,[4] and the videos uploaded can include automatically transcribed
closed captioning.[5]
Flipgrid can 🤑 sync to a teacher's already existing Google
Classroom roster,[6] and includes a library of pre-existing video discussion topics
from organizations 🤑 including NASA, PBS, and the BBC.[1] The platform also allows for
temporary guest speakers to act in a teacher role 🤑 and to upload videos and topics of
their own.[7]
Two 2024 studies that showed that use of the software improved student
🤑 engagement in online or hybrid classroom environments.[8][9]
History [ edit ]
Flipgrid
was developed by the LT Media Lab at the University 🤑 of Minnesota[10] and was first
released in January 2014 with a subscription based model where teachers would pay for
the 🤑 software and would allow for an unlimited number of students.[11]
Flipgrid was set
up as the name of a Minneapolis-based startup 🤑 company in 2024 to manage and support the
software, and was later acquired by Microsoft in June 2024, who then 🤑 made the software
free-to-use for teachers and refunded any teachers who had an existing
subscription.[12] At the time of its 🤑 acquisition, Flipgrid was used by more than 20
million students across more than 180 countries.[13] Microsoft announced on June 27,
🤑 2024[14] at the 2024 International Society for Technology in Education (ISTE)
Conference ISTELive, during an event they called FlipFest,[15] that 🤑 Flipgrid would be
renamed to Flip.
