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Last modified 9/14/2021 ( view archived versions )1.Introduction1.1 Questions.
This website is owned and operated by 24 Hour Fitness USA, LLC.
If 🎅 you have any questions or concerns about our Privacy Policy, feel free to email us at cpm24hourfit.
com, or contact us 🎅 by mail at the following address:24 Hour FitnessP.O.
Box 2689Carlsbad, CA 920181.2 Scope.
This Privacy Policy applies only to information we collect 🎅 through electronic or digital means, including our website located at www.24hourfitness.
com, certain 24 Hour Fitness affiliated sites accessible through this 🎅 website, such as our mobile website, mobile applications (including, without limitation, the 24GO mobile app), and other electronic and digital 🎅 means of communication that we control and that contain a link to this Privacy Policy (collectively referred to in this 🎅 Policy as our "Digital Properties").
Unless disclosed otherwise, our affiliated sites are governed by this Privacy Policy.
Our Digital Properties may contain 🎅 links to third party sites or are hosted on platforms or devices that are not owned or controlled by 24 🎅 Hour Fitness.
Please be aware that we are not responsible for the privacy or other practices of such other sites.
We encourage 🎅 you to be aware when you leave our Digital Properties and to read the privacy statements of each and every 🎅 website that you visit.
In addition, we are not responsible for the information practices of other organizations, such as Facebook, Apple, 🎅 Google, Microsoft, RIM, or any other app, social media platform, operating system, wireless service, or device developer, manufacturer, or provider.1.
3 🎅 No Information From Children Under Age 13.
If you are under the age of 13, please do not attempt to register 🎅 at 24 Hour Fitness or provide any personal information about yourself to us.
If we learn that we have collected personal 🎅 information from a child under the age of 13, we will promptly delete that information.
If you believe we might have 🎅 any personal information from a child under the age of 13, please email us at cpm24hourfit.
com, or contact us by 🎅 mail at the following address:24 Hour FitnessP.O.
Box 2689Carlsbad, CA 920181.4 Terms of Use.
Please note that your use of our Digital 🎅 Properties is also subject to our Terms of Use, or other applicable End User License Agreements associated with such Digital 🎅 Properties.2.
Information We Collect2.
1 Information You Provide Us.
You can provide information to us through various means using our Digital Properties.
We collect 🎅 both personal information, which is information that identifies you as an individual or relates to an identifiable individual, and non-personal 🎅 information.
The information we collect may include the following:NameHome address
Home / mobile telephone numberEmail addressGenderHeight and weightDate of birth
Credit, debit or 🎅 other payment account number and related information and employment verification
Social media account ID
For corporate sponsored program participants: Name of Employer
For 🎅 health insurance related program participants: Insurance Information
For school-related programs: name of School or Group
During the My24 online account creation process, 🎅 you will select a user name and password.
If you purchase any products or services through our Digital Properties, we or 🎅 our payment processors collect your credit card or debit card number and related information, as applicable.
We collect information from you 🎅 when you purchase a membership and other services from us, including when you use the 24GO mobile app to purchase 🎅 a membership and/or access other services.
If you sign up for a free day pass to our clubs, you will provide 🎅 us with certain information, such as your name, email address, telephone number, and birthdate.
If you use certain of our mobile 🎅 applications, we will collect information about any fitness devices that you choose to connect to the application, such as sensors 🎅 and wearable devices, as well as the activity and other information collected through any such fitness devices.
In addition, if you 🎅 choose to add a third-party fitness data platform to the 24GO mobile application (such as Apple Health, Google Fit, or 🎅 Fitbit), we will collect information from any such platform.
Such information may include, for example, body measurements and activity types and 🎅 data (e.g.
, steps, heart rate, distance, speed, sleep).
You may revoke your consent to such sharing by accessing the settings for 🎅 the relevant platform.
If you choose to connect your social media account to your Digital Properties account, certain personal information from 🎅 your social media account will be shared with us, which may include personal information that is part of your profile 🎅 or your friends' profiles.
You may revoke your consent to have the social media platform share information with us by changing 🎅 your settings within such platform.2.
2 Log Information We Collect from You Automatically.
We collect certain information automatically as you use our 🎅 Digital Properties, including your IP (Internet Protocol) address, browser type, computer type, type of mobile device (if used), the carrier 🎅 for your mobile device, your computer operating system, the version of the Digital Properties that you access, the site from 🎅 where you navigated to our Digital Properties, the time and date of using the Digital Properties, whether you are a 🎅 repeat visitor, how long you use the Digital Properties and the pages that you view.
We may derive your approximate location 🎅 from your IP address.2.3 App Usage Data.
When you download and use any of our mobile applications, we and our service 🎅 providers may track and collect app usage data, such as the date and time the app on your device accesses 🎅 our servers.2.4 Cookies.
When you visit or use our Digital Properties, we send one or more "cookies" to your computer or 🎅 other device.
A cookie is a small file containing a string of characters that is sent to your computer when you 🎅 visit a website.
When you visit the website again, the cookie allows that site to recognize your browser.
Cookies may store unique 🎅 identifiers, user preferences and other information.
You may opt-out of most cookies through available links on our site and as described 🎅 in Section 4.2.
You can also reset your browser to refuse or restrict most cookies or to indicate when a cookie 🎅 is being sent.
However, some website features or services may not function properly without cookies.
Cookie based opt-outs must be performed on 🎅 each device and browser that you wish to have opted-out.
You must separately opt out in each browser on each device.
We 🎅 use cookies to improve the quality of our service, including for storing user preferences, tracking user trends and providing relevant 🎅 advertising to you based on your activities on the Digital Properties and on other websites.
At this time, we do not 🎅 respond to browser 'do not track' signals.2.5 Pixel Tags.
We may use "pixel tags," which are small graphic files that allow 🎅 us to monitor the use of our websites.
A pixel tag can collect information such as the IP address of the 🎅 computer that downloaded the page on which the tag appears; the URL of the page on which the pixel tag 🎅 appears; the time the page containing the pixel tag was viewed; the type of browser that fetched the pixel tag; 🎅 and the identification number of any cookie on the computer previously placed by that server.
When corresponding with you via HTML 🎅 capable email, we may use "format sensing" technology, which allows pixel tags to let us know whether you received and 🎅 opened our email.
We use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of 🎅 the Digital Properties and report on activities and trends.
This service may also collect information regarding the use of other websites, 🎅 apps and online resources.
You can learn about Google's practices by going to www.google.
com/policies/privacy/partners/, and opt out of them by downloading 🎅 the Google Analytics opt-out browser add-on, available at //tools.google.
com/dlpage/gaoptout.2.
6 Physical Location.
We may collect the physical location of your device by, 🎅 for example, using satellite, cell phone tower, or WiFi signals.
We may use your device's physical location to provide you with 🎅 location-based services and content and to learn when you have checked into one of our clubs.
We may also share your 🎅 device's physical location, combined with information about what advertisements you viewed and other information we collect, with our marketing service 🎅 providers to enable them to provide you with more localized content and to study the effectiveness of advertising campaigns.
You may 🎅 be able to allow or deny such uses and/or sharing of your device's location by changing your device's location settings, 🎅 but if you choose to deny such uses and/or sharing, we and our marketing service providers may not be able 🎅 to provide you with the location-based services and content.2.7 Other Sources.
We may receive information about you from other sources, such 🎅 as public databases, commercially available sources, service providers, advisors and agents, advertising networks, data analytics providers, internet service providers, operating 🎅 systems and platforms, social networks, employers, government entities and other third parties, including via referrals from other members or guests 🎅 or in connection with purchases of any "Add-On" memberships that include you as a member.2.
8 Aggregated Information.
We may aggregate or 🎅 deidentify personal information.
Aggregated or deidentified information does not identify and is not associated with you or any other user of 🎅 our Digital Properties.2.
8 Verification Information.
In connection with the COVID-19 pandemic, and in conjunction with federal, state and local requirements, 24 🎅 Hour Fitness may screen and collect certain information from members and guests, including verification of vaccinated status or a pre-entry 🎅 negative test result, where permitted or required, as part of the club check-in process ("Verification Information").
Access to certain 24 Hour 🎅 Fitness clubs is currently limited to individuals who can provide a verification of vaccinated status or a pre-entry negative test 🎅 result.
We will check your Verification Information when you check in, but we will not make a copy of the Verification 🎅 Information, itself.
If you prefer not to have 24 Hour Fitness indicate in our systems that you have provided your Verification 🎅 Information, you will need to bring your Verification Information each time you visit a club.
Any Verification Information indications that we 🎅 retain will be stored for a reasonable period of time, including as we determine necessary to comply with applicable law 🎅 or to establish or defend our legal rights.
Please note that options for providing Verification Information vary by jurisdiction based on 🎅 federal, state and local requirements and may change from time to time.3.
How We Use Your Information3.
1 To Provide Products, Services, 🎅 and Information.
As described above, we collect information from you so that we can provide products and services that you purchase 🎅 or otherwise request using the Digital Properties and information that you request from us.
For example, we use your personal information 🎅 to:
Set-up your membership
Provide services and products to you
Process payments for your membership and services, including credit card, debit card and 🎅 bank account debit (ACH) transactions
Contact you regarding your membership and services, and other administrative information
Track member and guest use of 🎅 our facilities
Respond to your inquiries, comments, reviews and ratings3.
2 Marketing Emails We may use your information to send you marketing 🎅 communications that we believe may be of interest to you.
You can always opt-out of receiving marketing emails by using the 🎅 opt-out feature provided with the email communications.3.
5 Our Business Purposes.
We may use your information for our business purposes, such as 🎅 data analysis, research, audits, fraud monitoring and prevention, developing new products and services, enhancing, improving or modifying our Digital Properties, 🎅 identifying usage trends, determining the effectiveness of our promotional campaigns and operating and expanding our business activities.3.6 Other Purposes.
We may 🎅 use non-personal information for any purpose, except where we are required to do otherwise under applicable law.
In some instances, we 🎅 may combine non-personally identifiable information with personal information (such as associating your name with your employer if you are a 🎅 participant in a corporate sponsored program), in which case we will treat the combined information as personal information as long 🎅 as it is combined.4.
How We Share Your Information4.
1 Our Third Party Service Providers.
We may share your information with our third 🎅 party service providers and agents who provide services such as website hosting, data analysis, order fulfillment, information technology and related 🎅 infrastructure provision, customer service, email delivery, text messaging, credit card or other payment processing, auditing and similar services.4.
2 Advertising and 🎅 Third Party Advertisers.
We may use third-party advertising companies to serve advertisements regarding goods and services that may be of interest 🎅 to you when you access and use our Clubs, our Digital Properties and other websites and online services, based on 🎅 information relating to your access to and use of our Digital Properties and other websites and online services on any 🎅 of your devices, as well as on information received from you both online and offline and from third parties.
To do 🎅 so, these companies may place or recognize a unique cookie on your browser (including through the use of pixel tags), 🎅 and they may also use the information to measure the effectiveness of ads.
In addition, they may use these technologies, along 🎅 with information they collect about your online use, to recognize you across the devices you use, such as a mobile 🎅 phone and a laptop.
We may share Digital Properties usage and other information with third party advertisers and partners for the 🎅 purpose of effectively targeting our online advertisements unless you opt-out.
Please note that California consumers can opt-out of the "sale" of 🎅 their personal information under the California Consumer Privacy Act as described in Section 8.
Important Additional Information for California Residents.
You can 🎅 learn about these advertising practices at www.aboutads.
info and opt out of them in desktop and mobile browsers on the particular 🎅 device on which you are accessing this Privacy Policy by visiting the Digital Advertising Alliance's (DAA) consumer opt-out page at 🎅 http://optout.aboutads.info.
You may download the AppChoices app at www.aboutads.
info/appchoices to opt out in mobile apps.
You may also adjust your browser or 🎅 mobile device settings to refuse or restrict cookies.
However, some features or services may not function properly without cookies.
Cookie based opt-outs 🎅 must be performed on each device and browser that you wish to have opted-out.
The DAA is a self-regulatory organization that 🎅 provides educational content and opt-out tools to help Internet users learn about and exercise choice with respect to online interest-based 🎅 advertising practices.4.
3 Legal Requests or Requirements and to Prevent Harm.
We reserve the right to disclose your personal information as required 🎅 by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial 🎅 proceeding, court order, or legal process.
We may also share personal information when we have a good faith belief it is 🎅 necessary to prevent fraud or other illegal activity, to prevent imminent bodily harm, or to prevent harm to or protect 🎅 the rights or property of, 24 Hour Fitness, the Digital Properties, our members or others.
This may include sharing information with 🎅 other companies, lawyers, courts, or other government entities.4.4 Sharing by You.
If you post comments, information or other materials on our 🎅 message boards, blogs, social media pages or other services, please note that any information you post or disclose through these 🎅 services will become public information and may be available to users of the Digital Properties and to the general public.
We 🎅 urge you to be very careful when deciding to disclose your personal information, or any other information, on the Digital 🎅 Properties.
If you are a resident of California, under 18 and a registered user of the Digital Properties, you may ask 🎅 us to remove content or information that you have posted to the Digital Properties by writing to cpm24hourfit.com.
Please note that 🎅 your request does not ensure complete or comprehensive removal of the content or information, as, for example, some of your 🎅 content may have been reposted by another user.
In addition, we may share information about you and your fitness activities, progress 🎅 and goals with your personal trainer, research organization or other individual or entity you designate, if you choose to permit 🎅 such sharing.4.
5 Sharing with Other Services.
If you choose to connect our mobile application to a third-party fitness data platform (such 🎅 as Apple Health, Google Fit, or Fitbit), we will share your information with such platform, which may have information practices 🎅 that are different from ours.
You may revoke your consent to such sharing by accessing the settings for the relevant platform.
Similarly, 🎅 if you elect to connect your social media account to your Digital Properties account, your personal information may be shared 🎅 with your friends associated with your social media account and with your social media account provider (which may have different 🎅 information practices from ours).
You may change your preferences by accessing the social media platform's settings.4.
6 Transfer in the Event of 🎅 Sale or Change of Control.
If the ownership of all or substantially all of our business changes or we otherwise transfer 🎅 assets relating to our business or the Digital Properties to a third party, we may transfer your personal information to 🎅 the new owner.4.
7 Other Sharing of Non-Personally Identifiable Information.
We may share non-personally identifiable information with third parties for any purpose, 🎅 except where we are required to do otherwise under applicable law.5.
Access to Your Information and Choices
You can access and update 🎅 certain information we have relating to your online account by signing into your account and going to the member information 🎅 area of our Digital Properties.
If you have questions about personal information we have collected from you or need to update 🎅 your information, you can email us at cpm24hourfitcom, or contact us by mail at the following address:24 Hour FitnessP.O.
Box 2689Carlsbad, 🎅 CA 92018
You can opt-out of receiving marketing emails from 24 Hour Fitness by accessing your membership information online at http://www.24hourfitness.
com/MemberServices 🎅 or by using the opt-out or unsubscribe feature contained in the e-mails.
To opt-out of other means of marketing communications, including 🎅 telephone, text or other electronic communications from 24 Hour Fitness, contact Member Services at 1-800-432-6348.
We will try to comply with 🎅 your request(s) as soon as reasonably practicable.
If you opt-out of receiving marketing-related messages from us, we may still send you 🎅 administrative messages so that you continue to receive important information (for example, transactional messages relating to your membership, purchases and 🎅 club information).6.
Security of Your Information
We seek to use industry standard physical, technical and administrative security measures designed to protect your 🎅 personally identifiable information.
However, no data transmission or storage system can be guaranteed to be 100% secure.
If you have reason to 🎅 believe that your interaction with us is no longer secure (for example, if you feel that the security of any 🎅 account you might have with us has been compromised), please immediately notify us in accordance with the "Questions" section above.
You 🎅 should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off 🎅 after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your 🎅 log-in and password private.
We are not responsible for any lost, stolen, or compromised passwords or for any activity on your 🎅 account via unauthorized password activity.7.
Changes to Our Privacy Policy
If we decide to change our Privacy Policy, we will post those 🎅 changes to the Privacy Policy on this page, and other places we deem appropriate so that you are aware of 🎅 what information we collect, how we use it, and under what circumstances we disclose it.
We reserve the right to modify 🎅 this Privacy Policy at any time, so please review it frequently.
Any changes to this Privacy Policy will become effective when 🎅 we post the revised Privacy Policy on our Digital Properties.
Your use of the Digital Properties following these changes means that 🎅 you accept the revised Privacy Policy.8.
Important Additional Information for California Residents
This section of our Privacy Policy includes information for California 🎅 residents, as required under California privacy laws, including the California Consumer Privacy Act ("CCPA").
California privacy laws require that we provide 🎅 California residents information about how we use their personal information, whether collected online or offline (Please see our In-Club (Offline) 🎅 Privacy Policy and worker and applicant policies for more information), and this section is intended to satisfy that requirement.
Under the 🎅 CCPA, "personal information" is any information that identifies, relates to, describes, is reasonably capable of being associated with, or could 🎅 reasonably be linked, directly or indirectly, with a particular California resident or household.
California Residents' Rights
California law grants California residents certain 🎅 rights and imposes restrictions on particular business practices as set forth below.Right to Opt-out.
California residents have the right to opt-out 🎅 of our sale of their personal information by clicking Do Not Sell My Personal Information, contacting us at via email 🎅 at ccpadr24hourfit.
com or via (800) 432-6348 (toll free).Right to Opt-In.
We do not sell personal information about residents who we know 🎅 are younger than 16 years old without opt-in consent.
Notice at Collection.
We are required to notify California residents, at or before 🎅 the point of collection of their personal information, the categories of personal information collected and the purposes for which such 🎅 information is used.
Please see our In-Club (Offline) Privacy Policy and worker and applicant policies for more information.
Verifiable Requests to Delete, 🎅 and Requests to Know.
Subject to certain exceptions, California residents have the right to make the following requests, at no charge, 🎅 up to twice every 12 months:
Right of Deletion: California residents have the right to request deletion of their personal information 🎅 that we have collected about them, subject to certain exemptions, and to have such personal information deleted, except where necessary 🎅 for any of a list of exempt purposes.
Right to Know – Right to a Copy: California residents have the right 🎅 to request a copy of the specific pieces of personal information that we have collected about them in the prior 🎅 12 months and to have this delivered, free of charge, either (a) by mail or (b) electronically in a portable 🎅 and, to the extent technically feasible, readily useable format that allows the individual to transmit this information to another entity 🎅 without hindrance.
Right to Know – Right to Information: California residents have the right to request that we provide them certain 🎅 information about how we have handled their personal information in the prior 12 months, including the:
categories of personal information collected;
categories 🎅 of sources of personal information;
business and/or commercial purposes for collecting and selling their personal information;
categories of third parties/with whom we 🎅 have disclosed or shared their personal information;
categories of personal information that we have disclosed or shared with a third party 🎅 for a business purpose;
categories of personal information collected; and
categories of third parties to whom the residents' personal information has been 🎅 sold and the specific categories of personal information sold to each category of third party.
Submitting Requests.
For those with a My24 🎅 account, log into your account on the 24 Hour Fitness website, go to the Personal Information page and click on 🎅 the "California Privacy Rights" and follow instructions.
Requests to exercise these rights may be submitted by clicking Do Not Sell My 🎅 Personal Information, contacting us at via email at ccpadr24hourfit.
com or via (800) 432-6348 (toll free).
We will respond to verifiable requests 🎅 received from California consumers or authorized agents as required by law.
When you submit a request to know or a request 🎅 to delete, we will take steps to verify your request by matching the information provided by you with the information 🎅 we have in our records.
In some cases, we may request additional information in order to verify your request or where 🎅 necessary to process your request.
If we are unable to adequately verify a request, we will notify the requester.
Authorized agents may 🎅 initiate a request on behalf of a California individual (and we may confirm this request with the individual), and authorized 🎅 agents will be required to provide proof of their authorization as permitted by applicable law.
Right to Non-Discrimination, and Incentives.
The CCPA 🎅 prohibits discrimination against California residents for exercising their rights under the CCPA and imposes requirements on any financial incentives offered 🎅 to California residents related to their personal information.
We do not currently offer any financial incentive programs.
Categories of Personal Information.
The table 🎅 below identifies the categories of personal information (as defined by the CCPA) we have collected about consumers in the past 🎅 12 months.
Categories Description Identifiers Includes direct identifiers, such as name, alias user ID, username, account number or unique personal identifier; 🎅 email address, phone number, address and other contact information; IP address and other online identifiers; and other similar identifiers.
Customer Records 🎅 Includes personal information, such as name, account name, user ID, contact information, employer, account number, and financial or payment information, 🎅 that individuals provide us in order to purchase or obtain our products and services.
For example, this may include information collected 🎅 when an individual register for an account, purchases or orders our products and services, or enters into an agreement with 🎅 us related to our products and services.
Commercial Information Includes records of products or services purchased, obtained, or considered, or other 🎅 purchasing or use histories or tendencies.
For example, this may include demographic information that we receive from third parties in order 🎅 to better understand and reach our customers.
Usage Data Includes browsing history, clickstream data, search history, access logs and other usage 🎅 data and information regarding an individual's interaction with our websites, mobile apps and other services, and our marketing emails and 🎅 online ads.
Geolocation Data Includes location information about a particular individual or device.
For example, if you check into one of our 🎅 facilities.
Audio, Video and Electronic Data Includes audio, electronic, visual, thermal, olfactory, or similar information such as, CCTV footage (e.g.
, collected 🎅 from visitors to our facilities), photographs and images (e.g.
, that you provide us or post to your profile) and call 🎅 recordings (e.g.
, of customer support calls).
Professional information Includes professional and employment-related information (such as current and former employer(s) and position(s), 🎅 business contact information).
For example, if your employer sponsors your membership plan.
Biometric information Physiological, biological or behavioral characteristics that can be 🎅 used alone or in combination with each other to establish individual identity.
For example, if you chose to do so, we 🎅 may use fingerprint scanners for fraud detection and authentication purposes when you enter our facilities.
Please see our In-Club (Offline) Privacy 🎅 Policy for more information.
Inferences Includes inferences drawn from other personal information that we collect to create a profile reflecting an 🎅 individual's preferences, characteristics, predispositions, behavior, abilities or aptitudes.
For example, we may analyze personal information in order to identify the offers 🎅 and information that may be most relevant to customers, so that we can better reach them with relevant offers and 🎅 ads.
Sources of Personal Information.
We may collect information from the sources described in the Information We Collect section above.
Purposes and Categories.
For 🎅 more information about the business and commercial purposes for which we collect, use, disclose and/or sell personal information and the 🎅 third parties with whom we may disclose or sell your personal information, please see the How We Use Your Information 🎅 and How We Share Your Information sections above.
Please note that under the CCPA, a "sale" includes disclosing or making available 🎅 personal information to a third-party in exchange for monetary compensation or other benefits or value.
Under this strict definition, when browsing 🎅 information is available to third party ad companies (through third party tags on our sites) in order to improve and 🎅 measure our ad campaigns and reach users with more relevant ads and content, we may "sell" certain categories of personal 🎅 information including Usage Data and Identifiers to third party advertising networks and data analytics providers.
Click Do Not Sell My Personal 🎅 Information to opt out of the sale of your personal information.
Categories of Personal Information disclosed for a business purpose: Identifiers, 🎅 Customer Records, Commercial information, Usage Data, Geolocation Data, Audio, Video and Electronic Data, Professional Information, Biometric Information and Inferences.
Categories of 🎅 third parties to whom Personal Information has been disclosed for a business purpose include service providers, advisors and agents, advertising 🎅 networks, data analytics providers, internet service providers, operating systems and platforms, social networks, employers, and government entities and law enforcement.Contact 🎅 Us.
Please note that you can make many changes by logging into your account directly.
If you have any questions about exercising 🎅 your rights as a California resident, please contact us at via email at ccpadr24hourfit.
com or via (800) 432-6348 (toll free) 🎅 and follow the instructions above.
